5 Skincare Myths That Are Aging You Faster

5 Skincare Myths That Are Aging You Faster

By Jaime Cross

Over the years, I’ve met thousands of women who’ve poured their hearts, and hard-earned dollars, into products promising transformation. Yet beneath the glow of clever...

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What “Clean Beauty” Really Means (And What It Doesn’t)

What “Clean Beauty” Really Means (And What It Doesn’t)

By Jaime Cross

The first time I saw the phrase “clean beauty” is still engrained in my mind like it was yesterday. It was printed in soft blush...

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Why Your $200 Serum Isn’t Working (The Missing Step)

Why Your $200 Serum Isn’t Working (The Missing Step)

By Jaime Cross

I’ll never forget the first time I watched a woman apply her skincare like it was a sacred ritual. No rushing. No twenty-step routine. Just...

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4 Facts Friday: Tallow For Skin & Kitchen Blessings

4 Facts Friday: Tallow For Skin & Kitchen Blessings

By Jaime Cross

It was 2011, I was in the process of putting together my first formula for our soaps and started making calls, introducing myself to local...

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Avoid These Microtears and Why Soap Matters More Than We May Think

Avoid These Microtears and Why Soap Matters More Than We May Think

By Jaime Cross

I remember thinking in a crazy loop a few years ago about all the body does without us even thinking about it. While we sleep,...

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Why I Stopped Using "Anti-Aging" and Started Talking About Pro-Vitality

Why I Stopped Using "Anti-Aging" and Started Talking About Pro-Vitality

By Jaime Cross

I'll never forget the moment I decided to stop using the phrase "anti-aging." I was at a dinner party a few years ago, and someone...

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The Living Water That Transforms Your Skin’s Glow

The Living Water That Transforms Your Skin’s Glow

By Jaime Cross

Are you a skin toner lover like I am? For those of you who know why your skin feels so alive after misting our Rose Plumping...

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Synthetic Chemicals, Fillers, and Preservatives

Synthetic Chemicals, Fillers, and Preservatives

By Jaime Cross

I was recently in a conversation with a chiropractor about alignment in the body. As we began to talk about natural healing, we agreed on...

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Sweat. A forgotten art?

Sweat. A forgotten art?

By Jaime Cross

My hubby, Nathan, is a wrestler. Three time all American, hall of fame, trained at the Olympic training center, wrestler.  I’ve watched him over the...

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